Email notifications & branding

Email customization and consistent branding improve affiliate trust and conversion. This page explains the settings merchants can change and practical tips.

Branding

• Set store logo, primary colors, and portal copy in Settings → Store Branding to ensure consistency across emails and portal pages.
• If white-labeling is available, configure a custom domain and sending domain for improved deliverability.

Email templates

• Common templates: invite, magic link, payout notification, dispute update, and monthly summary.
• Use placeholders such as {affiliate_name}, {payout_amount}, and {campaign_name} to personalize messages.

Deliverability best practices

• Use a verified sending domain and proper SPF/DKIM records. Monitor bounce and spam reports.
• Segment high-volume notifications to avoid hitting provider limits.

Localization

• Provide translated templates if your affiliates operate in multiple languages. Store language preference on the affiliate profile.

Developer notes

• Store templated content in a way that allows safe rendering of variables (avoid raw HTML injection).
• Provide APIs to trigger emails from external systems (e.g., CRM-driven invitations).

Good branding and clear messaging reduce confusion and increase affiliate engagement.

• Use variables like {{affiliate_name}}, {{payout_amount}}, {{order_id}} to personalize messages.

Branding and sending

• Add your brand logo and footer links in Admin > Branding.
• Configure sending domain (SPF/DKIM) to improve deliverability and avoid spam filters.

Preview and test

• Send test emails to multiple addresses and devices before broadcasting.
• Keep a plain-text alternative for better deliverability.